6 300 000 Internet users researched their tyre purchases on Rezulteo in 2013
Source LOMG Survey / Rezulteo France 2013
- 58% of visitors have at least two vehicles per household.
- 41% drive 12,000 to 25,000 km per year.
- 70% use premium brand tyres.
- 66% use winter tyres.
- 94% of visitors are planning to buy tyres.
- 58% consult the site for premium brands.
- 1/4 nearly one fourth of Rezulteo e-shoppers are highly qualified.
The source of Rezulteo traffic
- 78% of visits come from search engines (organic traffic).
- 9% of internet users access the site directly.
- Rezulteo has a growing visibility among the top Google search results due to the high quality and relevance of the information it provides